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More Powerful Tips on How to Deliver Great Presentations

Effective presentation skills will always be found in the arsenal of successful people. By reason of their success, successful people are frequently sought for their experience and their valuable ideas and opinions and it is a necessity that they should know how to present their ideas and experiences clearly and effectively.

Successful people, however, do not become successful before they learn how to make effective presentations. The skill of presenting is learned, developed and used as a communication tool to leverage success. If a person knows how to communicate and present his ideas powerfully and effectively, he is more likely to win his way to victory in every endeavor he gets himself into. Here are four winning strategies on how to deliver great presentations.

  • Attention. Always spice your introduction with an attention-grabbing opening. This can be achieved by using startling, intriguing or challenging questions or statements (for example: Who would like to make it to the Million Dollar Round Table this year?), or an interesting story. Humor has also been found useful by many experienced speakers to put the audience at ease. The important thing is to instantly establish a connection or a semblance of an exchange to get the audience to lower its guard and pay attention.
  • Interest. After succeeding in getting attention, keep that attention glued to your talk by sustaining their interest in what you are saying. To do this, you must make sure that the challenging statement or story or humor that you use in the introduction must weave smoothly to the body of your talk. The transition must come like a glider from attention point to interest point moving the audience towards the main ideas in the body without noticing it.
  • Desire. It is while you are in your main points that you intensify your build up of interest. This can be done by employing high-impact visuals and relating your main ideas to actual experiences or to possible applications in real life situations. How your ideas have helped other people and citing benefits derived from their use are interest-sustaining points that may be used in the body. Arrange these points in a way that they would seem to bring the audience to a higher level.
  • Action. At a certain point in your talk, the end has to come. The best way to end is to summarize your points while the audience is at its peak interest, and then make the final call before the close. This is the call to action, a necessary point in which the audience is cued to make an individual or collective decision.

The key to a great ending is to leave the audience with something to do or think about. It does not have to be an action to be performed right then and there, but enough to prop or cue them to a posture of gratitude for your having delivered your message.

You may also want to check out Seven Powerful Steps to Great Presentations and The Lucrative Business of Writing

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  1. Rhodora Bande

    On December 29, 2010 at 1:52 am


    Very useful article not only for those who are in the academe and in the corporate world but also for those who closely work with communities. Will remember your tips, Sir.

  2. orlando javier

    On December 29, 2010 at 4:11 am


    Thanks Rhodora. You are right, very right. In fact, the formula, A-I-D-A, is a very effective formula for effective communication even in one-on-one situations. She who knows AIDA is certainly at advantage!

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