Mass Media and The European Union

Europe HAS Been Created. Now the we must create Europeans. Jean Monnet

Between the media and politics was always an interesting relationship, most often noticeable, but not noble, but controversial. If policies of the European Union can talk about a relationship more special, as long as the ideology of the Union is based on serious principles and evolved in terms of relationship with the principal mode of informing the citizens.

Prior to generalize and describe that suggest a relationship that is well suited to European media policies and the European Union , we should remember, define the level of functioning, the way they did and the press is the second largest buildings of Europe . No differentiation is about, but diversity in an attempt to make it understood what it is like a complementary relationship, but without compromise.

European Union flag

However, it is clear that the chapter Communication and Media, European Union does not rank where they would like. In Central and Eastern European countries after the fall of communism, both at the political system and media were represented by the Revolution.

“We went to the parliamentary political systems, political parties have multiplied, but insistutiile media, primarily forced by politics. Lucian W. Pye, quoted by Peter Gross in his book Mass media and democracy in Eastern Europe , note the following issues with respect to the media, they faciltat in some post-communist countries, the release media under communism:

… Providing a new basis for understanding and interpretation of government policy, is involved in the issues most complex and psychologically intense in societies under transition.

The relationship between political parties and media to develop a ramp wrong and becomes a somewhat complementary, as long as, under the guise of a team, each taken from the other that suits it, but to all conduct.Attila AGH, quoted by the same Peter Gross, shows several reasons why parties relationship with the media is vital for them:

• New party leaders were intellectuals and had a sensitivity and an extreme in terms of vanity press;
• New parties were engaged in a cultural war between them because of the vague and supraideologizate programs. in this culture war, the media have been extremely important for them;
• Intensive contacts with the media shortfall organizational weakness of political leaders and national organizations, where the lack of communication channels within the party.

One can speak therefore of a public scene by monopolizing political parties use the media for their purposes.Also, mass media , with the fall of communism, enjoying a freedom that they are unable, in such circumstances, to manage it properly.