One Million Dollar Advent Calander
The UK department store Harrods unveils the Porsche Design’s $1million advent calendar.
http://www.heraldsun.com.au/entertainment/confidential/harrods-unveils-its-1-million-advent-calendar/story-e6frf96o-1225951153654
Remember being a kid and counting down the days till Christmas with a piece of chocolate in the morning? Well, it’s still very much alive and well today. Perhaps the biggest difference would be that they are shaping after the materialistic world that we now live in. Branding is slathered over the calenders. Your little one like The Simpsons, Dora, or My Little Pony? All those brands are covered.
Some brands are appealing to an adult market. An advent calander with a different colonge every day is available for men. But how about this:
Porsche Design has an advent calander offering a designer kitchen, a speedboat, Porche Design Indicator Chronograph watch in rose gold, cufflinks, running shoes and a pair of sunglasses made of gold amongst other things. I kid you not.
There are apparently only 5 calanders ever made. Harrods being a more upper class department store is more than worthy of offering such a thing. “Harrods has long been associated with unveiling innovative and highly exclusive products and we are delighted to be welcoming Porsche Design’s unique advent calendar,” says the London store’s managing director Michael Ward.
Someone will really love their December.
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