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Is Email Dead for Teenagers?

Social networks seem to be the most compelling new competitor to e-mail.

Social networks seem to be the most compelling new competitor to e-mail. Typically when teenagers use email, it is utilized through the tools provided via one of the social networking sites. These social sites are playing a larger part on cell phones. In the last six to nine months, teens in the United States have taken to text messaging in figures that compete with usage in Europe and Asia. JupiterResearch, a market research firm, revealed that 80 percent of teens with cell phones regularly utilize the text messaging feature (Olsen, 2007). YouthBeat, the youth insight service of C&R Research, Chicago, Ill., piloted a study that discloses teens favor texting their friends as opposed to e-mailing them: Amid tweens, 43 percent favor texting, while 13 percent prefer e-mail; amongst teens, 57 percent prefer texting compared to the eight percent that prefer e-mail (Kruger, 2010). Statistically, email is not completely dead for teenagers; however it does seem to be disappearing.

 

REFERENCES

 

Kruger, J. (2010). Teens prefer texting to email. PMA Newsline, Retrieved from http://pmanewsline.com/2011/01/21/teens-prefer-texting-to-email/

 

Olsen, S. (2007). Kids say e-mail is, like, soooo dead. CNET News.com, Retrieved from http://news.cnet.com/Kids-say-e-mail-is%2C-like%2C-soooo-dead/2009-1032_3-6197242.html?tag=mncol

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