Marketing: Doctor Pepper Lost The Game
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Dr Pepper’s new advertising campaign breaks all sorts of advertising rules, and alienates women.
Are You a Tough Guy? If So, Drink Soda!
That macho-man in you is read to come out – just have a soda and you’re ready to go mano-a-mano with anyone.
Carbonated Drinks: Are They Bad for Us?
Carbonation, carbonated drinks, sodas, and their risk to our health.
The History of Soda
Have you ever wondered how Coke was made? Find out here in this article about the history of soda and how it was invented.





