Ear Journalism
How to make an effective radio news. Radio is just a voice but has a brilliant effect for influence if we know the keys.
Fourth, radionews is as interpretation (news behind the news). With features, radio can process news through presentation of data and voice fact record. So that news sounding off not only event of on the surface of only. But, it is possible that more circumstantially or even from the aspect of different approach.
Fifth, it is as sensation. Imaginative radio voice characteristic,- because only voices and without picture, stimulate audience’s sensation which only let imagination cope for visualizing of news interpretation. So, not merely source of news which we hearing, but also the atmosphere around source of news.
Sixth, it is as enthusiasm insani. The intention, radionews can inspire hearer emotion.
Seventh, it is as forecast. Radionews enable audience present him as coming pictures passed presentation of resource persons and data.
Eight, it is as a picture. Even radio can not give visual pictures, but it has other excess. Radionews is imagination picture in hearer marrow. Because voice that is hence every hearer can make the imagination picture is itself. Draw imagination affect bigger effect compared by real picture, including the diffraction impact.
Radio News Criterion
Like the one have been explained before all, as specification owner media in forwarding of news. Hence, news which presented even also having to base at criterion:
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New and Hot
More than anything else, radio has opportunity submit information now far quicker because the broadcasting and production process is easy relative, compared by cheap and practical is and cast media TV.
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Significant
News has to have meaning for audience. Because becoming basis for assess the submitted news.
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Serve to interest
News can mean for hearer if its contents concerning requirement and importance of them
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Relate to importance of audience (relevant)
For example, apply the talking style and writing as according to hearer’s desire. Style relate to appetite, approach and image to audience.
And same as other media, news in radio also have to be descending at formula:
A ( Accuracy) + B ( Balance) + C ( Clarity) = C ( Credibility).
Accuracy is foundation all kinds of journalistics reports and writings. That is important, because inaccurate news can be considered to be by hearer amentia. When the mentioned happened, the trust will disappeared and continue to lowering of script writer credibility, radio and radio journalist itself.
Balance. News don’t impress is one sided or make profit to one of the parties. Like, incline to governmental institution and functionary voice, less give opportunity of writing vision or public which oblique to aspect” human interest” than fact.
Clarity. Make hearer understand the broadcasted copy intention and content. Not merely technical factor voiceed, but also this topic, groove writing, sentence and vocabularies, amenity of understanding of language and clauses of other writing.
Other important things which also have to pay attention to writing law for radio, “the Article for ear and not eye.” The intention, write to be said and not for read. So that news is made to be said, from individual for individual, only heard once and in the form of voice (strength of mirror from clarity and choice of the sentence formation and word)
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